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JAGUAR UNVEILS TYPE 00. UNMISTAKABLE. UNEXPECTED. DRAMATIC.

Tuesday, December 3, 2024

JAGUAR UNVEILS TYPE 00. UNMISTAKABLE. UNEXPECTED. DRAMATIC.


World premiere: Type 00 Introducing Type 00. The physical manifestation of Jaguar’s new creative philosophy – Exuberant Modernism.

The ‘Type’ prefix is a link to the brand’s provenance, to models like the pioneering E-type. The first zero references zero tailpipe emissions. The second represents its status as car zero in our new lineage. Its visionary design defies electric vehicle convention with a long bonnet, sweeping roofline, 23-inch alloy wheels, fastback profile and boat-tail to create a dramatic silhouette with sophisticated, modernist surfaces. 

▪ Jaguar is recapturing its original ethos to ‘Copy Nothing’. Following the debut of its bold new visual identity last month, the next step on its transformational journey has been revealed in the form of a distinctive design vision concept

▪ Jaguar Type 00 is an example of Jaguar at its best. A fearless statement. An object of desire

A concept with bold forms and exuberant proportions to inspire future Jaguars

▪ Unique and different to the norm. Visionary design defies electric vehicle convention, featuring a long bonnet, sweeping roofline, fastback profile and 23-inch alloy wheels for a dramatic silhouette

▪ Type 00 showcases Jaguar’s vibrant new identity. Symbols of change highlight the

transformation, inspired by Jaguar’s rich heritage, including the leaper – a precious mark of provenance

▪ A fearless new face for Jaguar. Flush surfaces. Glassless rear tailgate and panoramic roof with body-harmonised glazing create a sense of sculpture

▪ Type 00 is presented in two colours, dubbed Miami Pink and London Blue – the former reflects the iconic Art Deco surroundings of its reveal, the latter references its British heritage

▪ Global re-emergence of Jaguar at Miami Art Week emphasises its purpose as an advocate for art, in a celebration of British artists and creativity

▪ Jaguar’s first reimagined production car will be an electric four-door GT – to be revealed in late 2025 and built in the UK

See: www.jaguar.com.au/copy-nothing

▪ New model will use dedicated Jaguar Electric Architecture (JEA) and target a range of up to 770km WLTP (478 miles) and 430 miles (692km) EPA*, and adding 321km (200 miles) of charge in as little as 15 minutes*


Rawdon Glover, Managing Director, Jaguar, said: “We have forged a fearlessly creative new character for Jaguar that is true to the DNA of the brand but future facing, relevant and one that really stands out.”



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